Tricia recently celebrated 20+ years at MLSE, and currently oversees programming at 3 venues (Scotiabank Arena, Coca-Cola Coliseum, BMO Field), integrating the schedules of 7 teams/leagues while consistently delivering yearly event growth with F26 tracking at 145+ events (and counting). Tricia got her start programming shows while at McGill University which lead to an agent role at The Agency, then Courage Artists & Touring. With a side hustle doing band merch, Tricia was brought into the retail business at Air Canada Centre and then transitioned into the LIVE department on the programming team in 2005.